Video: FYI

Top Ten YouTube Ads of 2011

admin — Tue, 27 Dec 2011 04:30:51 +0000

I think that the Eminem Superbowl commercial is the best, it was original and exciting. It was the right product, the right person, the right time of year to film it. Pretty much perfect. Plus I am a huge Eminem fan.
For the full set of videos click on Mashable’s List of YouTube’s Ten Most Viewed Ads.

Could there be anything more awesome than an exploding whale?

admin — Mon, 19 Dec 2011 20:53:06 +0000

I didn’t think so either.

Shopping Center Pan: FAIL

admin — Sat, 08 Jan 2011 02:38:04 +0000

Tried again to do a shopping center pan. It’s just not happening. The center is too big, too difficult. If I could get up on a ladder or on some scaffolding, it would be ideal, but my workman’s comp doesn’t allow it. I told the City of Petaluma that I had to take a pass on it.

Nutrisystem upstages Osmond with real people ads / personal flip cameras involved

admin — Wed, 29 Dec 2010 14:53:42 +0000

As per this outtake from the article, Nutrisystem is mailing flip video cameras to “real people” asking for their testimonials. I am looking forward to seeing this campaign when it’s finished. Marketing is changing.

The new campaign marks the first time in Nutrisystem’s 38-year history that it has taken a break from using celebrities to pitch its meals, priced at $299 for a month’s supply.

Starting in September, the company mailed hundreds of Flip video cameras to clients, seeking first-person diet anecdotes, said Redling, who called the response “heartfelt, sincere.”

Charlotte Husser, 54, is one of several dozen customers featured in the company’s new television commercials.

“What you’re hearing from me has to come from the heart; there’s no script,” said Husser, who says she shed 32 pounds to a Size 6 after eating Nutrisystem meals for five months.

via Nutrisystem upstages Osmond with real people ads.

East Coast Blizzard Time Lapse

admin — Wed, 29 Dec 2010 14:43:24 +0000

December 2010 Blizzard Timelapse from Michael Black on Vimeo.

Christmas Video Project completed

admin — Wed, 29 Dec 2010 05:50:32 +0000

Here is the YouTube channel with the Christmas videos

http://www.youtube.com/plazanorthpetaluma

This project was very successful. I was able to increase traffic to the website. Now I want to capture that momentum and start profiling merchants and putting up online coupons

Salvation Army YouTube Channel

admin — Wed, 29 Dec 2010 05:45:56 +0000

I put together a YouTube channel for the Petaluma Corps.

www.youtube.com/salvationarmycorps

All the videos were shot with my flip. There is definite echoing in the videos that Captain Scott did. That is the disadvantage of not having an external microphone jack. And the bell ringer videos have to be fairly close to get their voices. We were competing with traffic, with music speakers outside of stores, etc. Hoping that they can use these videos in next year’s campaign for volunteer bellringers.

Will be adding more bell ringer testimonials after the “thank you” party in February.

Totally Panned

admin — Sat, 18 Dec 2010 22:41:43 +0000

I was asked by the IT guy at the City of Petaluma to do a pan of the shopping center I work at, they want to use a 5 second clip as part of a small feature about Petaluma for the City website. I had the camera last week -and tried some pans. We had some problems with the weather so I was limited in time. Also had some problems with time management, so only had about 30 minutes one afternoon to do this. Went to PCA yesterday afternoon to look at my work. As I suspected, it was terrible.

I had a million takes, they were not smooth, the pan was choppy and at different speeds. Some solicitor was in front of Kmart and that made the shot look bad. There were too many trees in the way and parking lot signs. I will have to think how I want to compose the shot next time. Probably at the other end of the shopping center where the entrance sign and all the new flowers are.

I’m going back on Monday to check out a camera and try again.