Mod-Heads by Videofyi
We at Videofyi, have been looking around for trends and cultural anomalies on the fringes, especially those trends that are related to identities based on interests. Eg. Trekkers, Freakens (Hipsters), Comic-heads, Sneaker-heads, biker gangs so on…
In an information fuelled world of mobs and movements; where trends become and ‘unbecome’ at speed of a tweet, ideas have faster rate of adoption.
Automotive modification is amongst one of those fast catching trend in India. Is it just a passing fad or is it something that has evolved from the times of our forefathers who have modified their bullock carts.
We seek to find out. We explore the sub-culture of automobile modification through this series.
Videofyi in association with Jobby’s Chitramalika
presents MODHEADS – A tribe of automobile modifiers