Marketing video | Infosys – IIP ATP Casestudy
|Project||Infosys – IIP ATP|
Goal : Given brief was to create a video that can be used internationally as a case-study and explainer to communicate the power of the software that is easy to use yet very powerful. An overall easy vibe had to be maintained. Location was Bangalore and video was shot on Alexa
DId you know that data insights at the major ATP like Australian Open, French Open etc are powered by a software called IIP made by Infosys. The data insights are available live during the matches contextually as well as searchable in various forms like live broadcast as well as website and social media.